Blog biblioteczny współczesną formą promocji biblioteki akademickiej: na przykładzie „Bibliodziennika”

Abstract

A modern university library needs to employ new tools and methods of communication in order to meet the information requirements of the users. The necessity of a quick access to information led our library to utilize various forms of promotion in order to create its positive image. One of such forms of promotion is a library blog which constitutes a perfect source of information on issues connected with books, libraries and digitalization. An example of the use of a blog in a library may be Bibliodziennik – the blog of the Main Library of the Pedagogical University designed to increase the quality of work and to reach active and potential users of the library.