| dc.contributor.author | Kędzierska, Barbara | pl |
| dc.date.accessioned | 2024-11-25T12:05:15Z | |
| dc.date.available | 2024-11-25T12:05:15Z | |
| dc.date.issued | 2018 | |
| dc.identifier.citation | Psychologia w promowaniu zdrowia. Muzyka - sztuka - media / redakcja Helena Wrona-Polańska, Aleksander B. Skotnicki. - Kraków : Wydawnictwo Naukowe Uniwersytetu Pedagogicznego, 2018. - S. [175]-184 | pl |
| dc.identifier.uri | http://hdl.handle.net/11716/13441 | |
| dc.description.abstract | The aim of the mass media broadcast is to broadcast and disseminate information in the
society, which is why media broadcast is an inalienable element of each kind of promotion.
The more we care for disseminating information, the more attention we pay to the
form of the broadcast and the number of its recipients. Throughout the centuries the price
of the media broadcast grew with its quality and range. And how is it today - in a reality
filled with media, new media and social media? Are these newest digital multi- and hypermedia
able to fulfil the social needs, especially when it comes to health promotion? | en |
| dc.language.iso | pl | pl |
| dc.subject | media broadcast | en |
| dc.subject | media | en |
| dc.subject | health promotion | en |
| dc.title | Media w promocji zdrowia | pl |
| dc.title.alternative | Media and Health Promotion | en |
| dc.type | Book chapter | pl |
